March 25, 2020 - JOLT - COVID-19 Customized Adversity Training Special -

March 25, 2020 – JOLT – COVID-19 Customized Adversity Training Special

By Darrell Gurney | Blog

Mar 25
“Face adversity head on in your training and you will conquer it smoothly in your fight.”
-Conor McGregor

The industry of adversity training…

has developed greatly over the last 80 or more years.

Of course, the earliest adversity training was probably when cavemen trained their sons to bring home the eats without being eaten…followed soon thereafter by various militaries instructing new recruits on how to endure the un-endurable.

But once the muscles of adversity weren’t absolutely required, there grew a market for learning to face adversity by choice. And, people paid for it.

For example, Outward Bound began in 1941, and now has over 33 schools with 250,000 paying participants each year.

And, though every personal development program doesn’t involve a ropes course (though many do), it’s estimated that the self-improvement industry will bring in $13.2B in 2022.

So, needless to say, a lot of people pay BIG BUCKS to get themselves trained in the face of external or internal adversity.

And, guess what?? You just won the Price is Right Showcase!!!

Yes, you and a friend or loved one (or more) will enjoy a 60-90 days (or more) custom-designed and highly-sought-after, maker-of-champions adversity training…delivered straight to your door!! Regular retail value: PRICELESS!

OK, maybe I’m doing a bit extra there…and yet, as I mentioned in last week’s JOLT Note, you will either have what’s going on be to you or for you.

I invite you to find all the innovative ways possible — just as if you had paid darn good money to be put out into the wilderness to survive a few weeks with nothing in hand — to figure things out and make life work anyway.

Sure, we can all throw up our hands and lament. Or we can put our minds to work and ascent.

What new opportunities will you devise that will be your equivalent of finding grubs under rotting wood today? What innovative ideas will you come up with to catch the “rain” in your own life?

Please enjoy this adversity training…and come out stronger. It’s already bought and paid for. You’d might as well grow.

We’re not experts on everything, but we may know a thing or two about a thing or two that could help you.

(PSST: If you want to also join our other Back Forty community for a more finding-the-blessings-in-this meeting afterwards, register here: 

Darrell W. Gurney, PCC, RScP
• Professionally Certified Coach (PCC) by the International Coaching Federation (ICF)
• 30-year career and business coach, seminar leader, author, speaker, and licensed spiritual counselor
• Founder of, and
• Author of “Headhunters Revealed! Career Secrets for Choosing and Using Professional Recruiters”, winner of the Clarion Award for Best Book; the Amazon Bestseller “Never Apply for a Job Again: Break the Rules, Cut the Line, Beat the Rest;” and the upcoming game-changer “The Back Forty: The Ride of Your Life. 7 Essential Embraces for Life’s Radical Second Half”
• Certified Personnel Consultant (CPC), Certified Job & Career Transition Coach (JCTC), Certified Career Management Coach (CCMC), Licensed Spiritual Counselor (RScP)
More about him at

Alexandra I. Levin, PCC, MBA, SPHR
• Professionally Certified Coach (PCC) by the International Coaching Federation (ICF)
• 30-year professional Human Resources executive (SPHR Certified), organizational and leadership facilitator, training and development expert, and executive/business coach
• MBA and founder of ConsciousOrg
• Author of The Back Forty IMBUE Journal
• Co-Founder of The Back Forty INFUSE Program
More about her at

Need some personal support in facing the adversity in career, business or personal life? Schedule a session here for support in turning this into the biggest training of your life.

Got adversity training?

“I hated every minute of training, but I said, ‘Don’t quit. Suffer now, and live the rest of your life as a champion.'”
-Muhammad Ali

About the Author

DARRELL W. GURNEY, Executive/ Career Coach and 20-year recruiting veteran, supports people at all levels to make fulfilling and profitable career transitions. His first book, Headhunters Revealed! Career Secrets for Choosing and Using Professional Recruiters, was winner of the Clarion Award for Best Book by the Association for Women in Communications and was reviewed in Publishers Weekly. His newest book, Never Apply for a Job Again: Break the Rules, Cut the Line, Beat the Rest, has been endorsed by bestselling thought leaders such as Harvey Mackay, Keith Ferrazzi, and Dr. Ivan Misner. A personal and business brand strategist, Darrell’s Stealth Method of networking has helped folks expand their reach within both careers and new client circles. He speaks, leads workshops, and is a media expert on subjects such as recruiting, networking, and finding one’s passion. He was recently named Networking Expert for and offers webinars and programs that get MBA students and working professionals out, connected, and landed.