I started new group tonight in an 8-week Career Transformation Program to end in early August. They will be going through three phases of alchemy to come out pure gold at the end.
1) Learning how to distinguish themselves from others based on their unique patterns of success. Did you know that everyone has a unique way of doing things? Being able to identify that gives you the beginnings of “personal branding.”
2) Packaging their unique “brand” in their written and spoken presentations of themselves. Think about it: what do you say about yourself? You’ll always give your verbal “resume” more than you’ll give a written one.
3) Backdoor networking training, where they will learn how to create connections out of thin air with the people they most want to know in the places they most want to get. Yes, they become magicians!
See the details of this program at www.CareerGuy.com/program. Not sure of Fall dates yet…but stay tuned!
DARRELL W. GURNEY, Executive/ Career Coach and 20-year recruiting veteran, supports people at all levels to make fulfilling and profitable career transitions. His first book, Headhunters Revealed! Career Secrets for Choosing and Using Professional Recruiters, was winner of the Clarion Award for Best Book by the Association for Women in Communications and was reviewed in Publishers Weekly. His newest book, Never Apply for a Job Again: Break the Rules, Cut the Line, Beat the Rest, has been endorsed by bestselling thought leaders such as Harvey Mackay, Keith Ferrazzi, and Dr. Ivan Misner. A personal and business brand strategist, Darrell’s Stealth Method of networking has helped folks expand their reach within both careers and new client circles. He speaks, leads workshops, and is a media expert on subjects such as recruiting, networking, and finding one’s passion. He was recently named Networking Expert for BeyondB-School.com and offers webinars and programs that get MBA students and working professionals out, connected, and landed.
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